In all societies, public opinion is determined by the intellectual classes, the opinion molders of society. For most people neither originate nor disseminate ideas and concepts; on the contrary, they tend to adopt those ideas promulgated by the professional intellectual classes, the professional dealers in ideas. Now, throughout history … despots and ruling elites of States have had far more need of the services of intellectuals than have peaceful citizens in a free society. For States have always needed opinion-molding intellectuals to con the public into believing that its rule is wise, good, and inevitable; into believing that the “emperor has clothes.”
Murray N. Rothbard
For a New Liberty, pp. 13–14
“Program Developed for Psychological Command to Change and Crystallize Public Opinion”
1.Create a small window of doubt or uncertainty.
2.Develop doubt through targeted questions. (Leading questions)
3.Introduce questions that enhance confirmation bias.
4.Display information that confirms bias, on occasion.
5.Reward the subject for having “come to the right conclusion” or “figured it out.”
6.Expose the subject to a negative event in order to solidly the bias at the end.