Wokus Group

by | Sep 4, 2019

Wokus Group

by | Sep 4, 2019

I attended a focus group to give feedback about a series of commercials that will air nationally. I think I experienced “snowflakes” in the flesh for the first time. They were offended by something in every one of those commercials. Saying, “The female manager in the first commercial was too dominating. I’m sick and tired of seeing the stereotype that women are bossy.” “The woman in the second commercial was too wimpy. It’s a stereotype to portray women as weak.” “Only one of the three characters in this commercial was a black woman.” Another commercial was simply a man by himself, looking at the camera, describing a feature of the product and a participant referred to it as “mansplaining.”

Then they get around to two commercials portraying Italian-Americans as mobsters. I was probably the only Italian-American in the room, it certainly crossed my mind to complain, but I’m not going to play that game. I didn’t say a word. So if you see an uptick in Italian stereotypes in commercials in the near future, you can blame me for that.

There was also an ad showing two men doing yoga, and a woman was reading homoerotic innuendos that I swear were not there and saying instead of two men it should be a man and a woman so the LGBT community wouldn’t be offended. Everyone else in the room had quizzical looks on their faces for that one, it wasn’t just me. If she had really been up to date on her wokeness she would have said “LGBTQIA+” (and sometimes Y).

Our Books

Shop books published by the Libertarian Institute.

libetarian institute longsleeve shirt

Our Books

cb0cb1ef 3fcb 417d 80d8 4eef7bbd8290

Recent Articles

Recent

The Biden Junta and Domestic Terrorism

“Domestic terrorism” was used to justify the administration’s censorship agenda targeting its political and social opponents.The First and Second Amendments were targeted, of course. In secret. All fifteen pages of this document are an Orwellian nightmare. Then the...

read more

The Madness Continues: Ground Troops in Yemen?

The Houthis occupy the western on third of the map above of Yemen. A ground presence will not succeed, the Saudis and a coalition of nine nations have made no progress since their invasion in 2015. US involvement in this conflict directly will not end well. Officials:...

read more

Pin It on Pinterest

Share This