Netflix put on its first boxing event, it’s content was plugged from Squid Games to Cobra Kai and Mike Tyson, 58 years of age, fought Jake Paul, 27 years of age. A battle of nostalgia versus the modern celebrity culture that has used boxing well as a promotion platform, and to show that the combat sports are trapped in an identity miasma. Despite MMA for the past three decades being touted as the ‘fastest growing sport’ and the UFC becoming a brand synonymous with the sport itself, the big money is still in boxing. The more mature sport can still give former MMA stars a better payday inside...
















