Wokus Group

by | Sep 4, 2019

Wokus Group

by | Sep 4, 2019

I attended a focus group to give feedback about a series of commercials that will air nationally. I think I experienced “snowflakes” in the flesh for the first time. They were offended by something in every one of those commercials. Saying, “The female manager in the first commercial was too dominating. I’m sick and tired of seeing the stereotype that women are bossy.” “The woman in the second commercial was too wimpy. It’s a stereotype to portray women as weak.” “Only one of the three characters in this commercial was a black woman.” Another commercial was simply a man by himself, looking at the camera, describing a feature of the product and a participant referred to it as “mansplaining.”

Then they get around to two commercials portraying Italian-Americans as mobsters. I was probably the only Italian-American in the room, it certainly crossed my mind to complain, but I’m not going to play that game. I didn’t say a word. So if you see an uptick in Italian stereotypes in commercials in the near future, you can blame me for that.

There was also an ad showing two men doing yoga, and a woman was reading homoerotic innuendos that I swear were not there and saying instead of two men it should be a man and a woman so the LGBT community wouldn’t be offended. Everyone else in the room had quizzical looks on their faces for that one, it wasn’t just me. If she had really been up to date on her wokeness she would have said “LGBTQIA+” (and sometimes Y).

Our Books

Shop books published by the Libertarian Institute.

libetarian institute longsleeve shirt

Our Books

cb0cb1ef 3fcb 417d 80d8 4eef7bbd8290

Recent Articles

Recent

Anti-War Blog – Little Boy

Anti-War Blog – Little Boy

He walked nearly twelve kilometres, barefoot, hungry. Most children like him, if they are lucky eat a single meal every second or third day. When he arrived to where the wheat was being distributed, he smiled. He was happy. Grateful. He kissed the hand of the American...

read more
Another Notch in the Spine

Another Notch in the Spine

The following is the first draft of a short story for a collection I am working on. I hope you enjoy it. Cheers! --Patrick On the morning of my first kill, I woke up before Mom had come to get me. I gazed up at the concrete ceiling, where the night before, Dad helped...

read more

Pin It on Pinterest

Share This